At a price of $ 300... one cherry was offered in the auction

28 June, 2022
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At a price of $ 300... one cherry was offered in the auction

NHK reports that sales of Aomori Heartbeat cherries have set price records in Japan this year.

According to the channel, "Farmers in Amore Prefecture began actively promoting this variety of cherries about 3 years ago, but sales of these fruits set record numbers in the Japanese markets this year."

The channel pointed out, "During the first auction to sell this cherry, its promoters were able to sell a box containing 15 Aomori Heartbeat pills at a price of 600,000 Japanese yen, meaning that the price of one pill amounted to 40,000 yen (about $ 296), and this price is 25 percent more expensive." Approximately % of the price at which these cherries were sold last year, and in general, 11 boxes were sold during the auction.

The Aomori Heartbeat variety is distinguished by its large fruits, between 2 and 2.5 cm in diameter, bright red in color, glossy rind, and distinctive flavour.


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